
How Different Cultures Express Love and Affection
Article Level: C2
Explanation: This article explores how love and affection are expressed differently across cultures—from Japan’s subtle gestures to Latin America’s open displays—highlighting how history, tradition, and social norms shape emotional expression worldwide.
Read more: How Different Cultures Express Love and AffectionCommonly Used Words from the Article
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Affection /əˈfɛkʃən/ (noun): A feeling of fondness or love.
She showed her affection through small but thoughtful gestures.
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Subtle /ˈsʌtəl/ (adjective): Not obvious; delicate or understated.
His love was expressed in subtle ways, like remembering small details.
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Gesture /ˈdʒɛstʃə/ (noun): A movement or action expressing a feeling or intention.
Giving flowers is a common romantic gesture in many cultures.
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Communal /ˈkɒmjʊnəl/ (adjective): Shared by all members of a community.
In many villages, love is expressed through communal support.
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Taboo /təˈbuː/ (noun): A social or cultural prohibition.
Public affection remains a taboo in many traditional societies.
Audio File of the Article

How Different Cultures Express Love and Affection
Love, in its many forms, is a universal emotion. Yet, the ways in which it is expressed vary dramatically across cultures. While Western societies might celebrate Valentine’s Day with roses and handwritten notes, other parts of the world have their own unique and deeply symbolic ways of conveying affection.
In Japan, for example, indirectness is often a sign of deep respect and love. Rather than openly stating emotions, the Japanese may show affection through considerate actions—such as making a partner’s favourite meal or ensuring they are comfortable in public. Saying “I love you” directly (aishiteru) is rare, and more often than not, love is expressed through commitment and unspoken understanding.
By contrast, Latin American cultures are known for their warmth and openness. Public displays of affection, including hugging, kissing, and expressive gestures, are commonplace. Emotional expressiveness is encouraged, and it is not uncommon for even acquaintances to exchange hugs or cheek kisses in social settings.
In parts of Africa, love is frequently demonstrated through communal responsibility and acts of service. A man might express his love by ensuring the wellbeing of not just his partner, but her extended family. In many rural communities, affection is not verbalised often, but rather lived through action, loyalty, and shared responsibilities.
Meanwhile, Scandinavian countries, such as Sweden and Norway, tend to value emotional independence and equality in relationships. Romantic gestures may be subtle—sharing household chores equally or spending quiet time together in nature. Here, love is rooted in mutual respect rather than dramatic declarations.
India presents another compelling example. The expression of romantic love in public is still considered taboo in many regions. However, familial love and duty are celebrated in vibrant, elaborate ways, especially during festivals and weddings. Arranged marriages, while declining in urban areas, are still common, with love often developing after the union. Touch, eye contact, and poetry are culturally acceptable ways to show romantic affection in private.
Understanding these differences is crucial, especially in today’s globalised world. Expressions of love are shaped by history, religion, and social norms. What may seem cold or distant in one culture might be deeply meaningful in another. Likewise, behaviours viewed as overly emotional in one society might be celebrated in another.
Ultimately, while the language of love may differ across borders, its essence—connection, care, and commitment—remains the same. Recognising and appreciating cultural expressions of affection allows us to deepen our empathy and enhance our global awareness.

Grammar Notes
Grammar Focus: Passive Voice & Complex Sentences
Example from article: “Expressions of love are shaped by history, religion, and social norms.”
This passive construction puts the focus on the action and its subject rather than the doer.
Grammar Lesson:
The passive voice is commonly used in formal and academic writing. It highlights the action itself or the object receiving the action.
Form: be + past participle
Example:
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Active: People celebrate love in many ways.
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Passive: Love is celebrated in many ways.
Complex sentences are used throughout the article to link ideas clearly and fluently. These include subordinate clauses using although, while, because, since, and as. They allow more nuanced and sophisticated expression—ideal for C2 writing.
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Five Questions Based on the Article
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Why is indirectness considered a form of affection in Japanese culture?
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How do Latin American societies differ from Scandinavian ones in expressing love?
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In what ways is affection demonstrated in parts of Africa?
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Why might public expressions of romantic love be considered inappropriate in India?
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What central idea does the article suggest about global expressions of love?
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